Friday 7 January 2011

CES 2011 on The Guardian

 Although advertised minimally on the homepage and "below the fold", it had a profound effect on myself as I am an admirer of all things technical and this is one of the most anticipated events of the new year.
 
Once you click through the link you are offered the chance to watch a live video stream of the event which is very current as it is happening as you watch it. News is becoming obsolete far more quickly than it used to so things like live feeds are paramount to success. 

If you choose to look at the full coverage instead you are greeted with this page:
This page is all about the 'recent', with the 'most recent' taking the centre and the 'latest from our technology blog' taking the right side. From something so small on the homepage to a huge subsection it seems silly that it should be advertised so little. People who aren't as interested in new technologies may just bypass the link all together and miss out on everything there is to do on the page. 

For me this signals an idea to not overload the home page, keep it simple so things do not fall through the cracks. Obviously I will be including a 'most read' section that allows viewers to see what is 'trending' at the moment but it will not be jam pakced with information which the majority of news websites are.  

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